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cadbury celebrations

Packaging and branding

Cadbury's classic Eclairs rebranding.

And packaging that is clean and clutter free and more focused on the deliciousness of oozing chocolate (product shot) that makes for better shelf throw.

Cadbury Celebrations Rich Dry Fruit Collection (RDFC) needed a look that was premium and classic, yet long-lasting. We even reworked their gold to find the perfect balance between subtle and rich, which then went on to become Cadbury Celebrations RDFC signature gold. 

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